PRISM - Public Relations Individuals in Southern Maryland

Social Media Presentation and Panel Discussion Date: Thursday, February 18, 2010 Time: noon Location: Jefferson Patterson Park & Museum St. Leonards, Calvert County Maryland www.jefpat.org Lunch provided by Chesapeake Cuisine RSVP online and pay online by credit card here

You want it. We’ve got it. Social Media and What It Can Do for You. Join the Public Relations Individuals of Southern Maryland (PRISM) at a luncheon meeting to be held at Jefferson Patterson Park and Museum in St. Leonard, Maryland, on Thursday,February 18, 2010, at noon. This event is $15 for PRISM members and $18 for non-members. The cost includes the presentation, panel discussion, and lunch, which is being prepared by Chesapeake Cuisine.

Tracy Johnson, senior consultant at Booz Allen Hamilton, develops outreach and communications strategies that effectively integrate social media. Her clients include the federal government, the U.S. Navy, the IRS and more. Tracy will present the nuts and bolts of Twitter and how to use it as a tool in your PR arsenal.

Panelists from the College of Southern Maryland, St. Mary’s College of Maryland, SMECO, and Historic Sotterley will talk about what they’re doing with social media and provide you with insights and lessons learned. Facebook isn’t just for kids anymore. Of SMECO’s Facebook fans, 53 percent are between 35 and 55, and 11 percent are over 55 years old. Find out how colleges use Facebook, YouTube, and Twitter to reach diverse groups of potential students, current students, and alumni.

What can you do to improve your organization’s outreach and corporate branding? We will help put you on the right track.

Please contact Alyssa Radcliff at alyssa@alyssaradcliff.com to reserve your space at this PRISM presentation.Join PRISM to save $3 on lunch when you pay the $20 annual membership fee.

Info & directions:
Jefferson Patterson Park and Museum (www.jefpat.org) is a state museum of archaeology and history situated on 560 acres of land with 2 1/2 miles of shoreline in Calvert County. The land was donated to the State of Maryland for the purpose of preserving and interpreting the archaeological resources and rich history of this property. The Maryland Archaeological Conservation Laboratory (MAC Lab) opened in 1998 and houses the State of Maryland archaeological artifact collections.

From St. Mary's County:
Take Route 4 toward Solomons Island and continue north on Route 4. After approximately 7 miles turn left on Parran Road. Turn left onto Mackall Road and go 3 miles to the Park entrance on the right. Meeting signs will be posted directing you to the MAC Lab.

From Waldorf:
Take Route 5 to Hughesville and go east on Route 231 approximately 13 miles to Prince Frederick. Turn right (south) on Route 4; go 3 miles and turn right on Route 264 (Broomes Island Road). Go 2 miles, then turn left on Route 265 (Mackall Road). Go 6 miles and turn right into the Park entrance. Meeting signs will be posted directing you to the MAC Lab.

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